SYNETIQ CASE STUDY

The Client:
SYNETIQ hit the headlines earlier this year when the news broke that the most progressive and successful salvage and dismantling companies in the UK; Motorhog, Car Transplants, FAB Recycling and DH Systems were merging to create a company with significant scale and capacity, operating 16 fully licensed sites across the UK. The merger has seen SYNETIQ, anticipating a first year turnover in excess of £120m, selling over 35,000 vehicles and 250,000 parts, whilst employing over 400 people and cements SYNETIQ is the largest salvage and dismantling company in the UK

The Brief:
In March 2019, SYNETIQ announced that it would no longer accept cash payments for vehicle salvage; a move that was lauded by the West Midlands Police, as they looked to foil criminal gangs looking to exploit the salvage vehicle industry. In order to do so, SYNETIQ required a payments partner they could trust to deliver at scale, offering their customers a secure and PCI DSS compliant, seamless payment journey.

The Solution:
SOTpay enables the organisation to process secure, authenticated 'cashless' transactions across a whole host of engagement channels, whilst ensuring that SYNETIQ adhere to PCI DSS requirements to protect their customers sensitive card information and negate the risk of fraud related chargebacks.

SYNETIQ simply generate a secure branded payment link to their customer, which can be sent via email, SMS, or electronic invoice, enabling the customer to remain in control of their card data, whilst providing the flexibility for the cardholder to complete the transaction immediately or at their leisure.

SYNETIQ have also deployed our award winning payment gateway and merchant management system to manage refunds and post transaction functions.

“I am delighted that SYNETIQ is leading the industry with regards to compliance and transparency. We have worked closely with our clients and the authorities and will continue to drive up standards and trust, in both our business and the industry. SYNETIQ customers now benefit from a more secure payment process, using the multi-award winning, cloud-based SOTpay technology – making payments easier, more secure and fully PCI DSS compliant.”

Richard Martin
Group MD of SYNETIQ

The Result:
Chief Superintendent Chris Todd of West Midlands Police welcomed SYNETIQ’s decision and urged other salvage auction houses to follow suit. “SYNETIQ are setting a great example: they are listening to police concerns over the rise in stolen cars and are taking steps to make it more difficult for crime gangs to exploit the salvage vehicle industry.”

Gala Technology now support a number of salvage and dismantling companies across the UK who have followed SYNETIQ's 'best in class' approach to secure payment.